Use:
- Transparencyto consumers.
- Tool for internationalization
Services:
- Onboarding ofproduct.
- TrackIT Blockchain Project - ICE Agency for Made in Italy.
Shared data:
- 2+Registered Products
- 2+ Lots surveyed
A century has passed since, in 1923, Cavaliere Massimino succeeded in creating a fragrant and aromatic blend with a hand-tester.
After continuous research and experimentation and refined recipes, his son Pietro managed to set the standard of high quality in the "Ginevra" blend that uses the best coffees of Arabica and Robusta.
While the history of Caffè Ginevra began with manual effort, today it is instead a reality that engages in the production process sophisticated and modern facilities that at the same time respect the recipe handed down from generation to generation.
Over the years, Caffè Ginevra has proven to be attentive to research and innovation.
The new line of coffee is encased in a modern and safe, velvety smooth packaging with aromoa-saving one-way valve.
The new lines tell the story of Caffè Ginevra's commitment to continue to guarantee a quality product, starting with that composed of organic coffee beans and ending with capsules and pods for vending machines.
TrackIT Blockchain - the ICE Agency's project to protect Made in Italy.
With the adoption of the Trusty platform, Caffè Ginevra has joined the "TrackIT Blockchain" project promoted by the ICE Agency.
The goal of the project is to offer Italian small and medium-sized companies blockchain technology to track their Made in Italy product supply chain in complete security and transparency in international markets.
Thanks to the use of the Trusty platform and the use of blockchain technology, Caffè Ginevra today proves once again that it is betting on innovation and business growth.
A unique opportunity to get even closer to its customers by telling them about the coffee supply chain and production processes in full transparency.
Every data related to the supply chain and production steps is recorded on Trusty's blockchain registers, thus becoming immutable and accessible in total transparency to all customers by simply scanning a qr-code fixed on the packaging.
Using Trusty, therefore, Caffè Ginevra is able to build even more loyalty among its customers and open up to the foreign market with a digitally protected supply chain as well.
To implement 🖐 Trusty in your company. contact us here.
